50 Cent/Cam’Ron Poke Humor at “Ice Bucket Challenge”

By Lora Neng
August 22, 2014

camron-iceRefreshing spin-off or distasteful trolling- after hopping on the “ice bucket challenge” to raise awareness and money for sufferers of ALS, 50 Cent put his own twist on the meme. Rather than tagging the next person to follow suit in dumping a bucket of ice water on himself or donate $100 to fighting the disease–often both–he challenged former friend Floyd Mayweather to read a page from Harry Potter, for which the G-Unit leader would donate $750,000 to a cause of the boxer’s choice.

50 Cent named Floyd Mayweather in his alternative “ALS/ESL challenge” to make a jab at the boxer’s publicly known struggles with literacy, though it hasn’t yet seemed to hinder the high school dropout’s career.

Cam’Ron took a play at the challenge by raining a bucket hat of diamond “ice” on himself.

ALS, or amyotrophic lateral sclerosis and better known as Lou Gehrig’s disease, is genetic muscle degenerative condition with no current cure or known effective treatment. Once symptoms such as twitching and progressive paralysis are identified, the diagnosis can signal a remaining life expectancy of months to less than a handful of years until eventually leading to respiratory failure. The social media campaign had raised $42 million by the time it reached President Obama, who made a private donation to the ALS Association.

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